a SEO Pro

Keyword research is all about identifying who your audience is, identifying the problems/questions you have and the words you use in search engines to try to get answers to your problems. You can then use the results of your keyword research to create content that your ideal readers will want to read and to optimize that content for the search engines so that they can find it. The second step of keyword research is to create a list of your keywords. With your mission in mind, try to get into the heads of your potential buyers. What will these people be searching for...what kind of search terms might they be using while looking for your amazing service or product...ask yourself these questions and write down as many answers as possible. Okay, so every question you are asked is a keyword. Sounds simple enough. But how to turn those questions into actual keyword research? how to narrow the focus? one of the first things you need to know is the difference between root/short-tail keyw...